German Gulf Enterprises Appointed As Authorized Distributor For Doosan Infracore In The United Arab Emirates

German Gulf Enterprises Appointed As Authorized Distributor For Doosan Infracore In The United Arab Emirates

Headquartered in Sharjah's Al-Khan Industrial Area, UAE, German Gulf Enterprises (GGE) will be the authorized dealer for Doosan heavy equipment. GGE will support and handle the sales, parts, and services for Doosan Excavators, Wheel Loaders and Articulated Dump Trucks.

The appointment of GGE as an authorized distributor for Doosan Infracore in the UAE occurred at the Bukhatir corporate office in the City Gate Tower. A key player in the UAE market, the selection of GGE as dealer came after a comprehensive process centered on GGE vast experience and strong presence throughout the UAE market.

The agreement was signed by Salah Bukhatir, CEO and vice-chairman of the Bukhatir group, and Jongseon Ahn, executive VP of Doosan Infracore. Also in attendance were Ayman Ahmed, COO of Bukhatir Group; Ahmad Swaid, construction equipment divisional manager at GGE; Fadi Obaid, sales and product manager of the Heavy Business Group at Doosan Infracore, Faten Mohamed, business unit manager – ITS at GGE; Ibrahim Emira, after-sales manager at GGE; and R. Prabhu, divisional manager – finance and HR at GGE.

Salah Bukhatir stated: “Bukhatir Group is proud to be associated with Doosan Heavy Industries & Construction and bring their 123 years’ expertise in the field of heavy equipment to the Middle East. Having an in-house R&D infrastructure, design teams and numerous patents gives Doosan several core strengths that our rapidly expanding client base in the Middle East can look forward to capitalizing on.”

Jongseon Ahn said at the ceremony: “Doosan is at the top position in GCC countries. We will further enhance our presence with customized products, special application machines and attachments. Doosan Infracore will cooperate with GGE to provide maximum support to enhance the brand image and ensure customer satisfaction.”

Ayman Ahmed, COO of Bukhatir Group, said: “This new partnership will be of great advantage to the construction and heavy industries in the Middle East. Doosan has a very respected reputation globally, for its unparalleled quality standards in its processes, products, and services. Convenience and safety are outstanding benefits offered by Doosan, apart from competitive pricing and low maintenance costs. We look forward to ensuring the satisfaction of our growing clientele in the Middle East with this partnership.”

Fadi Obaid emphasized the value customers obtain when owning a Doosan. The sales and product manager of the Heavy Business Group at Doosan Infracore said: “Doosan’s products boast the highest levels of quality and performance without compromise on convenience and safety. Our services are easily accessible to our customers. Doosan’s engines provide excellent fuel efficiency and lower maintenance costs than those of all its competitors. Doosan also offers competitively priced parts that permit for low maintenance costs. Also, the parts used in Doosan machines are all designed in-house to ensure maximum performance and quality. This is why Doosan is a world leader in technical expertise and patents.”

Obaid also said: “The UAE market has been looking for a supplier and brand offering higher return on investment. Customers in this market will finally have what they have been looking for with Doosan’s return to the UAE market by partnering with a very strong and well-established dealer like GGE.”

Ahmad Swaid described that GGE’s involvement and experience in the UAE market greatly benefit Doosan to target customers from various industries including construction and oil & gas. Swaid further explained, “Our three completely equipped and fully functional branches in Sharjah, Dubai and Abu Dhabi will comprehensively cater to the requirements of Doosan customers, giving them the best value for money and the highest level of professionalism in after-sales service, thereby ensuring maximum up-time for their equipment.”

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